Hello, I’m Kyla Burdick, a Marketing Intern at OXEN Technology and right now, I’m writing this from across the Atlantic, where I’m spending a semester abroad at the University of Chester in the United Kingdom. This experience has already been one of the most exciting and eye-opening chapters of my college journey, and I wanted to share a bit about what it’s been like, what I’m learning, and how it’s shaping the way I think about marketing, culture, and my future with OXEN Technology.
Why I Chose to Study Abroad
I’ve always believed that the best way to grow is to step outside your comfort zone. When the opportunity came up to study abroad, I knew it was something I had to pursue. I wanted to challenge myself, experience a new culture, and gain a broader perspective, not just as a student, but as a future marketer.
The University of Chester has been the perfect place to do that. It’s a city rich in history, with Roman walls, charming streets, and a vibrant student community. But more than that, it’s a place where I’ve been able to learn in new ways, meet people from all over the world, and see how marketing works in a global context.
What I’m Learning
Every day here brings something new. I’m taking courses that explore international marketing strategies, consumer behavior across cultures, and the role of storytelling in brand building. I’ve had the chance to compare how UK and US brands communicate, and I’ve seen firsthand how cultural nuances shape everything from tone to design to messaging.
Outside the classroom, I’m learning just as much. Whether it’s navigating public transportation, trying new foods, or having conversations with people from different backgrounds, I’m constantly expanding my worldview. These experiences are teaching me to be more adaptable, more empathetic, and more creative, skills that I know will make me a better marketer and a stronger team member at OXEN.
How This Impacts My Work at OXEN
One of the things I love most about OXEN is that we’re not afraid to think big. We value innovation, diversity, and fresh ideas, and that’s exactly what this experience is helping me bring to the table.
Studying abroad is giving me a new lens through which to view marketing. I’m learning how to craft messages that resonate across cultures, how to spot trends that might not be obvious from home, and how to approach challenges with a global mindset. When I return, I’ll be bringing all of that back with me. I’m ready to contribute in new ways and help OXEN Technology continue to grow as a forward-thinking, culturally aware company.
A Reflection on Culture and Curiosity
This journey has reminded me that great marketing isn’t just about selling a product, it’s about understanding people. It’s about listening, learning, and connecting. And that’s what makes OXEN Technology special. We’re a company that values curiosity, encourages exploration, and embraces the richness that comes from different perspectives.
By supporting opportunities like this, OXEN shows that it’s not just a tech company, it’s a place where people are empowered to grow, explore, and bring their whole selves to the work they do. I’m proud to be part of a team that sees the value in global experiences and understands how they can shape not just individuals, but entire organizations.
Looking Ahead
There’s still so much more to see and learn during my time here in Chester, and I’m soaking up every moment. I’m excited to bring these experiences back to OXEN, to share what I’ve learned, and to continue growing as both a student and a professional.
Thank you to everyone at OXEN Technology for supporting me on this journey. I can’t wait to see where it leads next.
Written by Kyla Burdick, Marketing Intern- OXEN Technology
